HR SENSE

Case: Sense Software International, is an EVERTEC brand that provides and manages Human Resource related information technology software. Concept development for their 2008 and 2009 Product Convention was requested.

Challenge: Communicate EVERTEC’s eco-friendly nature while focusing concept development on the “green” benefits of the product.

Result: We designed the conventions addressing the lifestyle and shift elements for 2008 and 2009.
During the 2008 convention a well being theme was developed linking the importance of the well being of employees with a comprehensive software that facilitates and empowers businesses and decision makers. Tai chi, yoga and reflexology exhibits were given with a zen ambiance and visuals for all communication including e invitation.
For the 2009 convention, the event’s theme, ambiance and experiential material was designed with an organic, sustainable style including e-invitations, green shopping bag, recycled paper one-pagers including eco tips and “plant a tree” giveaways.